For schools & educators

Creativity is the 5th pillar of health. And it's a skill you can teach.

A daily creative practice — with a creative business school inside it.

Ten minutes a day, plus a weekly creative studio — growing resilient, empathetic leaders, and letting you see it happen.

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The moment

Curriculum standards put creativity, empathy and autonomy at the centre. Parents choose the school that grows resilient people, not just grades. What's missing is a way to do it every day — and to show it's happening. That's the gap we fill.

What it is

A daily practice children love — that a teacher runs with zero prep.

10 minutes of creative practice

Breathe, write, draw — with a real artist, book and idea each day. The daily heartbeat.

Miss B, the teacher's co-pilot

The teacher says what's happening in class; she picks the right practice on the spot. No planning.

A term-long journey

One soft skill at a time — from self-knowledge to empathy to resilience — ending with the class building a real business plan.

Grounded in research

Anchored in the science of creativity as health, and a real bibliography — from Ken Robinson to design thinking to enterprise education.

A day in class

What the ten minutes actually look like.

10 min
0–2 min

Breathe

Bartholomew settles the room with a slow breath. The class lands.

2–5 min

Write

One short writing prompt — a question, a memory, a “what if…”.

5–9 min

Create

One small guided drawing. Notice the care, not the neatness.

9–10 min

Keep

Today's page goes into the child's Book of Life — with a photo of what they made.

Ten minutes. Every day. One page at a time.

How it's used

The ten minutes are the in-between — the daily thread that keeps creativity alive between subjects. The depth happens in a weekly creative block. Together they make a habit, not an event.

Every day10 minutes

The in-between

A short breathe · write · draw ritual to open the day or bridge two lessons. Low effort, high frequency — this is what keeps the practice alive.

Every week1 to 3 hours

The creative studio

Dedicated time to go deep into one skill at a time — empathy, resilience, storytelling — building across the term toward the class's own business plan.

It fits your timetable the way an established programme does — as its own slot or inside an existing subject — but with a daily habit the once-a-week model can't give.

The proof — and your edge

Everything a child makes is kept in a book that grows with them. And you don't hand a school a list — you hand a story of growth: each page sorted by the skill it grew, mapped to the curriculum competencies and the 8 C's. Evidence for you, wonder for the parent — the same screen.

The Creative Book of LifeThe Creative Book of Life
Focus & presence
Empathy & kindness
Self-knowledge & feelings
Resilience & strategy
Systems & storytelling
Creativity & enterprise

Everything the six studios make flows into one book.

Every page is sorted by which of the 8 C's it grew — and each C answers to a BNCC general competency. The same eight you see in every report.

CuriosityCompetency 2 · Scientific, critical & creative thinking
CreativityCompetency 2 · Scientific, critical & creative thinking
Critical ThinkingCompetency 2 · Scientific, critical & creative thinking
Self-KnowledgeCompetency 8 · Self-knowledge & self-care
CommunicationCompetency 4 · Communication
CollaborationCompetency 9 · Empathy & cooperation
CompassionCompetency 9 · Empathy & cooperation
CommunityCompetency 10 · Responsibility & citizenship

And once a term, the Creative Recital — the evening families gather to watch their children share what they made, and can order their child's Book of Life in print to keep. A community event, a keepsake families buy, and a magnet for enrolment.

Beyond the classroom

Inside & outside the walls — an expedition for every studio.

Every expedition has two doors. Inside the walls — the kitchen, the storeroom, the garden — always possible, zero logistics. And outside the walls — a museum, a market, the sea — about once a term. Both turn a visit into a page in the Book of Life. The daily ten-minute practice stays in the room; the five deeper studios go exploring. We hand you the kit; you run it.

The Expedition

The Kind Visit

Inside the walls

The school kitchen or office — do something kind for the people who keep the school running.

Outside the walls

A care home, animal shelter or community garden.

NoticeObserve without judging — what would make someone smile today?
CreateMake and give something kind, by hand, to someone real.
KeepA photo of what was made and the moment it was given.
GrowsCompassionCommunity

The Expedition

Where Things Get Mended

Inside the walls

The storeroom or caretaker's workshop — where things are kept and fixed.

Outside the walls

A workshop, cobbler, carpentry or repair studio.

NoticeWatch something being mended. How many tries until it worked?
CreateTake something “wrong” or broken and turn it into something else — setback → superpower.
KeepA “before and after” photo of the transformation.
GrowsCritical Thinking

The Expedition

The Ideas Market

Inside the walls

The canteen or a pop-up stall in the yard — a small business, right here.

Outside the walls

A market, shop or local business — somewhere value is created.

NoticePick a business: what does it sell? why do people buy? Interview it with three questions.
CreateInvent a “one-day business” — name, what it solves, for whom. Feeds the Founder's Plan.
KeepA photo or note of the invented business.
GrowsCreativityCommunity

The Expedition

The Evening That Moves You

Inside the walls

A quiet corner, the window, or the garden at a still moment.

Outside the walls

The sea, a viewpoint, or the moon at home with family.

NoticeBe still and notice what the body feels. If the feeling were weather, what would it be?
CreateThree lines — a small poem of what you felt there.
KeepThe poem, with a photo of the place (or the sky).
GrowsSelf-KnowledgeCommunication

The Expedition

The Living Map

Inside the walls

Map the school itself — how lunch travels from kitchen to table to bin.

Outside the walls

A museum, botanical garden, station, river or market.

NoticeDraw the place as parts and arrows — what connects to what.
CreateGive one part a name and a wish, and tell a four-sentence story.
KeepThe map, plus the little story.
GrowsCommunicationCuriosity

Why it's good for your school

Easy to adopt: Miss B and the ready sessions let a teacher run it tomorrow, no extra material. Easy to show: reports and the Book of Life become the proof you present to leadership and parents. Easy to love: “here we grow creative, resilient, enterprising children — and you can follow along” is what makes a family choose your school.

The offer — zero risk

Start with one class, one term.

  • One class runs the practice for a full term.
  • You keep the report, mapped to the curriculum and the 8 C's.
  • Every child leaves with their own Creative Book of Life.
  • We close with the Creative Recital for the families.

No commitment to continue. If it doesn't move your community, we stop there — and you keep everything the children made.

Let's talk

Grow one creative class together.

Tell us about your school — we'll set up a demo and a pilot that fits.